Monitoring and Evaluation
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Objective
To track the progress of all STF programs and activities
What does Monitoring and Evaluation department monitor?
Straight Talk publications; Straight Talk, Young Talk and Parent Talk plus the local language versions of Straight Talk and Parent Talk.
Radio programs and Outreach and training activities.
How it's done;
a) Through readership and listernership surveys to:
i) Establish access to different Straight Talk media interventions.
ii) Find out what readers/listeners have learnt from our papers/radio programs
iii) Find out actions/behaviors as result of exposure to our intervention
b) Through tracking of feedback letters from our readers and listeners using letters database
c) Follow up interviews with teachers and pupils to access the impact of School Environment program
Impact assessment highlights
According to the impact assessment survey conducted in 2005, out of the 2137 adolescents interviewed;
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55% have ever listened to Straight Talk radio show, of these 42% listen regularly. |
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38% have ever read ST paper while 48% have ever read YT paper |
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60% said they leant about abstinence, 33% learnt about delaying sex, 30% prevention of HIV while 11% learnt about staying in school from the papers |
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60% have taken action as a result of exposure to different ST materials: frequently mentioned actions are: continued to abstain=70%, stopped pre-marital sex=18%, talked with my friends=15% while 10% started using condoms. |
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Three quarters of the adolescents who have not had sex reported that it was because of what they read from Straight Talk materials. |
Details of the impact assessment are in the annual report 2005
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